The Perspiration Principles (Vol. II)

The second volume of straightforward, plain-spoken, basic principles which are crucial to the successful launching and development of a new start-up today in almost any technology-driven marketplace.

Tullman's 45 years of valuable and profitable experience relating to new business development, technology, people, products and services, customer satisfaction and just about everything else there is to the art of being a serial entrepreneur are the powerful foundation for a different kind of how-to book based on actual client and customer projects, programs and solutions written frankly by someone who has done it over and over again.

As Peter Watts, the CEO of Group Intelligence said: "Working with and learning from Howard Tullman is a once-in-a-lifetime experience. It's a lot like having a baby. You're stretched beyond reason. It's hard. It hurts. And, in the end, what you create together is beautiful and worth all the pain."