三民網路書店麥肯錫公司之所以享譽全球，是因為該公司對於客戶企業的情勢，總是能做出敏銳深入的分析，並進一步提供精巧且極其有效的解決方案。此外，麥肯錫公司也成功地保護該公司革命性的作業方法，即便在競爭者環伺的情形下，也不讓外人得以窺其全貌。
如今，本書將揭開這層神秘的面紗，讓大家知道麥肯錫的顧問們是如何屢屢創造奇蹟，以及如何運用這些方法來幫助從十人到一萬人的大小公司。本書還備有深入且具啟發性的練習題，來協助讀者建立麥肯錫式的思維。具體而言，不論在任何產業和組織環境中應用麥肯錫的方法時，本書都是深具價值的參考指南。
藉著逐步說明的方式，本書從各個角度檢視麥肯錫的秘技。不論是企業所有人、高層主管、顧問還是小組領導人，都可以閱讀本書學習以下的方法：
使用麥肯錫公司MECE（彼此獨立，互無遺漏(mutually exclusive, collectively exhaustive)）的思考原則界定企業問題，使個別問題都能精確地根據事實加以分析
利用依據事實所做成的分析，再配合上膽識直覺，來做成策略性的決定進行有意義的訪談，並有效地將訪談所得的內容加以歸納總結分析所得的資料，以決定該如何處置
向所有適切的決策者，清楚地傳達依據事實所得出的解決方案
在任何組織裡應用並管理這些知識，以充分發揮其價值
由於組織上的問題不會憑空發生，本書討論這些研究問題的方法，以協助你推理出一個有效且合理的解決方案。本書直達解決問題的核心人物 (麥肯錫的前任顧問，也是如今全球各大組織的領袖人士 )，以提供給讀者從應用與解決問題等角度，來透視舉世聞名之麥肯錫解決問題的方法學。
★本書中譯本《麥肯錫的專業思維：透析全球頂尖顧問公司的管理與問題解決技巧》由「美商麥格羅‧希爾」出版
The groundbreaking follow-up to the international bestseller a hands-on guide to putting McKinsey techniques to work in your organization
McKinsey & Company is the most respected and most secretive consulting firm in the world, and business readers just can't seem to get enough of all things McKinsey. Now, hot on the heels of his acclaimed international bestseller The McKinsey Way, Ethan Rasiel brings readers a powerful new guide to putting McKinsey concepts and skills into action The McKinsey Mind. While the first book used case studies and anecdotes from former and current McKinseyites to describe how "the firm" solves the thorniest business problems of their A-list clients, The McKinsey Mind goes a giant step further. It explains, step-by-step, how to use McKinsey tools, techniques and strategies to solve an array of core business problems and to make any business venture more successful.
Designed to work as a stand-alone guide or together with The McKinsey Way, The McKinsey Mind follows the same critically acclaimed style and format as its predecessor. In this book authors Rasiel and Friga expand upon the lessons found in The McKinsey Way with real-world examples, parables, and easy-to-do exercises designed to get readers up and running.
作者簡介
Ethan M. Rasiel
Ethan M. Rasiel was a consultant in McKinsey & Co.'s New York office. His clients included major companies in finance, telecommunications, computing, and consumer goods sectors. Prior to joining McKinsey, Rasiel, who earned an MBA from the Wharton School at the University of Pennsylvania, was an equity fund manager at Mercury Asset Management in London, as well as an investment banker.
Paul N. Friga
Paul N. Friga worked for McKinsey & Co. in the Pittsburgh office after receiving his MBA from the Kenan-Flagler Business School at the University of North Carolina. He has conducted consulting projects relating to international expansion, acquisition and strategic planning, education, water, and other industries. He has also consulted for Price Waterhouse. He is currently pursuing his Ph.D. in Strategy at Kenan-Flagler and is Acting Director of the North Carolina Knowledge Management Center.
