Strategic Management: Building and Sustaining Competitive Advantage< 4 版>

●Description

　　STRATEGIC MANAGEMENT explores how firms build, extend, organize, and sustain a competitive advantage, focusing on five key themes: distinctive competence, quality, globalization, change, and ethics. This text takes an applications-oriented approach and is organized to reflect the stages that a firm goes through while implementing the strategic process.

●New Features

　　1.Focus on Strategic Competencies: The competencies are vision, distinctive value creation, planning & administration, global outlook, balancing stakeholder needs, and leveraging new sources of technology/innovation.

　　2..Strategic Competency in Action: Over 40 entirely new short, “strategic competency in action” inserts highlight how a particular firm formulates and implements an approach to a given competency.

　　3..Coverage of China: Explores the impact of China on the world scene, particularly on supply and demand conditions for “old economy” industries, as well as its emerging capabilities in high-technology fields.

　　4..Chapter: A new chapter on corporate governance and the different mechanisms that are in place to examine how firms are responding to this permanent change on the legal/stakeholder landscape.

　Ch.1 Introduction
　Ch.2 The Competitive Environment: Assessing Industry Attractiveness
　Ch.3 Firm Capabilities: Assessing Strengths and Weaknesses
　Ch.4 Opportunities for Distinction: Building Competitive Advantage
　Ch.5 Shifts in Competitive Advantage: Responding to Environmental
　Change
　Ch.6 Corporate Strategy: Leveraging Resources to Extend Advantage
　Ch.7 Global Strategy: Harnessing New Markets to Extend Advantage
　Ch.8 Strategic Alliances: Competing and Cooperating for Advantage
　Ch.9 Designing Organizations for Advantage
　Ch.10 Balancing Integration and
　Change: Building Learning Organizations
　Ch.11 Corporate Governance: Instilling Principles for Enduring Advantage