Branston (journalism, media, and cultural studies, Cardiff U., UK) introduces students to key concepts, debates, and research skills and methods in media studies. This edition has been revised, reordered, and updated to include Web 2.0 and Media Studies 2.0, and a closer relationship with the accompanying website, where the chapters on production and industry have been moved. It has fewer chapters and more detail on key concepts and debates; a greater emphasis on questions raised by environmental politics; updates related to changing business and other practices of media, the nature of new media, and the latest impacts of globalization and celebrity-related media forms; new debates; and recent examples. Annotation 穢2010 Book News, Inc., Portland, OR (booknews.com)