圖書名稱:Winning the Influence Game: What Every Business Leader Should Know About Government
內容簡介
A business leaders’ guide to navigating competing jurisdictions and diverse legislators, regulators, and judges that make the rules under which businesses must operate. Presents a model that can be applied to any level of government, showing how to diagnose government’s impact on a business, organize to influence government, build coalitions, and harness the power of the Internet for influence. Shares actual stories of success and failure from leaders in government relations, including representative of major companies, professional lobbyists and consultants, and officials in legislative and executive branches. Watkins teaches business administration to Harvard Business School. The Library of Congress cataloguing shows a different subtitle for this book: Effective business strategies for managing government relations. Annotation c. Book News, Inc., Portland, OR (booknews.com)