Value Selling Business Solutions: For Everyone from Project Managers to Sales

Based on actual experience selling ＄10M business solutions with ＄25M/year results, this value selling book is also useful for internally selling projects. Focus is on opening (vs. closing), the problem-solution-value approach/case study, and creating a value selling organization. ＂A quick and enjoyable read that presents the nuts and bolts of value selling in an innovative way.＂