圖書名稱:Twenty Ads That Shook the World: The Century’s Most Groundbreaking Advertising and How It Changed Us All
內容簡介
The author of Canical Culture and Adcult analyzes the century in advertising, focusing on the great campaigns, from P.T. Barnum to the Nike's 'Just Do It, and describing the dramatic influence of advertising on twentieth-century culture. Reprint. 12,500 first printing.