So You’re A Chef Now What?: Mastering Your Business, Your Money and Your Reputation

＂So You’re a Chef Now What?＂ is the blueprint that every chef has been waiting for. This book covers all aspects of running a culinary business that you never learned in culinary school.
It’s your step-by-step guide of how to exponentially grow your culinary business, where Chef Deb Cantrell shares her tried and true business methods that have helped her have a six-figure personal chef business and win the title of 2015 Personal Chef of the Year from the USPCA.
Chef Deb shares specific steps that you can start taking now to make it possible to do food your way and make money loving what you do!
Some Key Takeaways:
-Basic business principles that will lay the foundation for a successful business-How to create a business plan for your culinary business and plan for future growth-How to streamline your business with specific systems to manage your finances and clients-How to set your pricing and attract clients who will pay what you are worth-How to properly brand your business and market yourself to rise above the competition-How to make networking groups profitable for your business-How to become a sought after speaker and make additional money for your business-and so much more!

Chef Deb Cantrell was recently named ＂Personal Chef of the Year＂ by the United States Personal Chef Association, the largest personal chef association in the country.
Chef Deb is an Executive Chef, Senior Certified Personal Chef, dietary consultant, boutique caterer, author, sought after public speaker, and mentor to culinary professionals who has worked with celebrities such as Glenn Beck, Vernon Wells, and Geeta Sidhu-Robb.
She specializes in helping those with food allergies, food sensitivities and/or specific dietary requirements due to disease or other medical diagnosis. She created a customized meal delivery business and facilitates food sensitivity testing through global online education as part of her Culinary Medicine offerings.
She has also been a consultant for restaurants and caterers to help create gluten-free menus and other specialized menu items.
She trained at the Culinary Business Academy and Fort Worth Culinary Institute where she sits on the advisory board. Chef Deb is also the proprietor of her mentoring and coaching program designed specifically for chefs focused on business growth called the Culinary Success Institute.
A dynamic and informative presenter, appearing on CBS, and various other shows, Chef Deb’s speaking engagements include these topics: ＂Your Bottom Line - How Your Food Choices Affect Your ＂Assets＂, ＂How to Make Money in Your Sleep as a Chef＂ and ＂Culinary Success Blueprint: 10 Proven Strategies for a 6-Figure Culinary Business.＂
Her articles on specialized diet topics have been featured in several publications, including Indulge Magazine, Applaud for Women Magazine, Metro Woman, and the Fort Worth Business Press. Her articles about culinary business growth are often featured in Personal Chef Magazine. She is also the co-author of a book called ＂Behind her Brand.＂
She is actively involved in various charity events, and is the co-founder of Cuisine for Healing, a nonprofit organization dedicated to providing healthy food education and making nutritious, delicious food readily available to those combating disease.