購物比價找書網找車網
FindBook  
 有 1 項符合

Shopping for God: How Christianity Went from In Your Heart to In Your Face

的圖書
Shopping for God: How Christianity Went from In Your Heart to In Your Face Shopping for God: How Christianity Went from In Your Heart to In Your Face

作者:Twitchell,James B. 
出版日期:2007-09-18
語言:英文   規格:精裝 / 15.9 x 24.1 x 2.5 cm / 普通級
圖書選購
型式價格供應商所屬目錄
 
$ 719
三民網路書店 三民網路書店
社會人文
圖書介紹 - 資料來源:三民網路書店   評分:
圖書名稱:Shopping for God: How Christianity Went from In Your Heart to In Your Face
  • 圖書簡介

    Not so long ago religion was a personal matter that was seldom discussed in public. No longer. Today religion is everywhere, from books to movies to television to the internet-to say nothing about politics. Now religion is marketed and advertised like any other product or service. How did this happen? And what does it mean for religion and for our culture?

    Just as we shop for goods and services, we shop for church. A couple of generations ago Americans remained in the faith they were born into. Today, many Americans change their denomination or religion, sometimes several times. Churches that know how to appeal to those shopping for God are thriving. Think megachurches. Churches that don't know how to do this or don't bother are fading away. Think mainline Protestant churches.

    Religion is now celebrated and shown off like a fashion accessory. We can wear our religious affiliation like a designer logo. But, says James Twitchell, this isn't because Americans are undergoing another Great Awakening; rather, it's a sign that religion providers-that is, churches-have learned how to market themselves. There is more competition among churches than ever in our history. Filling the pew is an exercise in salesmanship, and as with any marketing campaign, it requires establishing a brand identity. Successful pastors ("pastorpreneurs," Twitchell calls them) know how to speak the language of Madison Avenue as well as the language of the Bible.

    In this witty, engaging book, Twitchell describes his own experiences trying out different churches to discover who knows how to "do church" well. He takes readers into the land of karaoke Christianity, where old-style contemplative sedate religion has been transformed into a public, interactive event with giant-screen televisions, generic iconography (when there is any at all), and ample parking.

    Rarely has America's religious culture been examined so perceptively and so entertainingly. Shopping for God does for religion what Fast Food Nation has done for food.

贊助商廣告
 
金石堂 - 今日66折
陽宅生基512套範例(不可退書)
作者:韓雨墨
出版社:大元書局
出版日期:2010-06-29
66折: $ 199 
金石堂 - 今日66折
短時間就上榜,國考之神:考前一年、三個月、一個月、一週如何準備?升學、檢定、資格考都適用!
作者:平木太生(jiji)
出版社:大是文化有限公司
出版日期:2023-03-01
66折: $ 257 
金石堂 - 今日66折
艾菲爾鐵塔到底能縮多小:一部知識豐富、熱情洋溢的人類微縮文化史╳模型博物誌
作者:賽門.加菲爾
出版社:木馬文化事業有限公司
出版日期:2020-07-08
66折: $ 251 
 
金石堂 - 暢銷排行榜
魔法帽的工作室 04特裝版
作者:白濱鷗
出版社:四季出版國際文化有限公司
出版日期:2024-11-14
$ 253 
金石堂 - 暢銷排行榜
唯願來世不相識(06)
作者:小西明日翔
出版社:青文出版社股份有限公司
出版日期:2024-02-19
$ 126 
金石堂 - 暢銷排行榜
艷事染惑
作者:越山弱衰
出版社:未來數位有限公司
出版日期:2024-11-13
$ 237 
博客來 - 暢銷排行榜
素食者【亞洲首部榮獲國際曼布克獎作品】
作者:韓江 (한강)
出版社:漫遊者文化
出版日期:2023-05-08
$ 300 
 
金石堂 - 新書排行榜
艷事染惑
作者:越山弱衰
出版社:未來數位有限公司
出版日期:2024-11-13
$ 237 
金石堂 - 新書排行榜
城與不確定的牆(平裝)
作者:村上春樹
出版社:時報文化出版企業股份有限公司
出版日期:2024-11-26
$ 537 
Taaze 讀冊生活 - 新書排行榜
狗屁倒灶:從嗑藥少年到單口喜劇野獸,喬伊.狄亞茲在悲劇人生提煉出的極限反轉
作者:喬伊.「可可」.狄亞茲、艾瑞卡.弗洛倫丁
出版社:方舟文化
出版日期:2024-11-06
$ 322 
 

©2024 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策