Hortus Curious

＂Plants are truly awe-inspiring. They can be vast, minute, smelly, or spectacularly ugly. Some plants live on their own, or by growing off others; some live by air and water; others are carnivorous, eating the creatures around them; some plants look remarkably like animals; while others have unusual symbolism; and some have special cultural significance. This book explores them all, bringing together the most peculiar and most fascinating plants on the planet -- celebrating them in all their diverse splendor＂--Publisher’s description.

Michael Perry, a.k.a. Mr. Plant Geek, is a leading gardening personality. Formerly the new plants buyer for established seed house Thompson and Morgan, he is now a presenter, writer, and broadcaster with his own range of merchandise. He presents gardening on ITV’s This Morning and on QVC and is a well-known social media presence. He won the Garden Media Guild Social Media Influencer of the Year Award in 2020, and his presence extends to the US, Canada, and Europe.

Instagram audience breakdown (Sept 2021):
- Total followers 36k
- UK 40%
- US 28%
- Australia 3%
- Canada 3%
- Germany 2%

Age cohort:
- 25-34: 49%
- 35-54: 32%
- 21-24: 13%

Male: 60%
Female: 40%