Demystifying Strategic Thinking: Lessons from Leading CEOs

"Creating a successful strategy, and the process of strategic thinking, is key to the growth plans of all businesses. Demystifying Strategic Thinking looks at how business leaders engage with, define and manage the process, and it includes insight into what today's most successful CEOs consider to be the key components of creating a successful strategy. Using unique and original interviews with 6 top business leaders, strategy consultant Tony Grundy examines the key components of successful strategizing, including analysis versus synthesis, competitive strategy, economic values, and overcoming strategic constraints. Using examples from the manufacturing, retailing, services and trading industries, Grundy provides a strategy system for managers and helpsthem develop and implement a winning strategy for their organization"--