圖書名稱:Prospect Research: A Primer for Growing Nonprofits
內容簡介
Hogan, a development researcher for the U. of Puget Sound, provides a guide for researchers, leaders at nonprofit organizations, and fundraisers on how to implement an advancement research plan to expand their donor base. She directs the book at beginners and covers each part of the process, with sample forms and information on policies and procedures. This edition has been updated, has new web resources, a new chapter on determining the philanthropic capacity of prospective donors, and new sample forms. International research is not covered. Annotation 穢2009 Book News, Inc., Portland, OR (booknews.com)