The Art and Science of Demand and Supply Chain Planning in Today’s Complex Global Economy

The demand and supply chain planning process for manufacturers, distributors, and retailers has evolved over the years. It has gone from a disjointed, unconnected, slow, inaccurate, fairly manual set of processes to an integrated, timely process enabled by the use and coordination of highly trained people, lean, agile processes, and cutting-edge technology.

To make this set of processes work effectively, one has to fully understand and appreciate that there is an ＂art and science＂ aspect to the process which can take years of education and experience to fully understand.

Essentially, this book will offer the reader a chance to fully understand the interconnected set of processes in a ＂best-practice＂ application. Furthermore, examples and cases will be used to illustrate its practical application in today’s complex global supply chain.

In addition, readers will understand and be able to apply and articulate the concepts, tools, and techniques used in the efficient supply of goods and services in today’s changing global economy. It will help them to learn how businesses, through their supply chain, work both internally and with their trading partners - both upstream and downstream - to build strong relationships and integrate demand and supply planning activities across the supply chain to deliver customer value efficiently and effectively. They will learn about the tools and technologies enabling integration, and the critical drivers and key metrics of supply chain performance.

Paul Myerson has been an Instructor of Management at Monmouth University since 2017. He holds a B.S. in Business Logistics from Pennsylvania State University and an MBA in Physical Distribution from Temple University. Professor Myerson has an extensive background as a supply chain and logistics professional, consultant, and teacher (most recently at New Jersey City University, Kean University, and Lehigh University).

Prior to joining the faculty at Monmouth University, Professor Myerson has been a successful change catalyst for a variety of clients and organizations of all sizes. His 30+ years of experience in Supply Chain Management, Logistics Strategies, and Operations Systems have resulted in bottom-line improvements for companies such as General Electric (GE), Unilever, and Church & Dwight (Arm & Hammer).

Professor Myerson created and has marketed a Supply Chain Planning software tool for Windows to a variety of companies worldwide since 1998 and also writes a column on Lean Supply Chain for Inbound Logistics Magazine and formerly wrote a blog for Industry Week magazine.

Professor Myerson is the author of five books on the topic of Supply Chain Management and has contributed chapters to two other books (one of which won the Shingo Research Award in 2017).