購物比價找書網找車網
FindBook  
 有 1 項符合

Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy

的圖書
Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy

作者:Elsworth 
出版社:Routledge
出版日期:2023-09-12
語言:英文   規格:平裝 / 152頁 / 24.61 x 17.48 cm / 普通級/ 初版
圖書選購
型式價格供應商所屬目錄
 
$ 1979
博客來 博客來
企管理論與實務
圖書介紹 - 資料來源:博客來   評分:
圖書名稱:Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy

內容簡介

Understanding Strategic Analysis is a concise and practical guide for organisational strategic analysis, strategy development, decision-making, and implementation.

The book takes the reader step by step through the background of strategic management and the process of developing a new strategy. It considers how to assess the strategic capabilities and context of the organisation, how to identify and choose between the various strategic options, and how to successfully implement the change in strategy. Mini-case studies and reflective questions provide stimuli for class discussion, whilst chapter objectives and summaries structure and reinforce learning. The final chapter sets out a complete worked example to illustrate the process as a whole.

Refreshing and concise, this text provides valuable and practical reading for postgraduate, MBA and executive education students of strategic management, as well as practising managers in organisations of all sizes. Online resources include a short Instructor’s Manual, chapter-by-chapter PowerPoint slides, and a test bank of exam questions.

 

作者簡介

Tom Elsworth is a Senior Lecturer in Leadership, General Management and Strategic Management at Oxford Brookes University, UK. Previously, he has held posts as Finance Director of OMNI Communications Ltd, a private PR business operating across the EU (2000 to 2006); Head of PR at Joint European Torus, a Euratom funded research project (mid 1995 to 2000); Director of Brussels Marketing Office at AEA Technology (1994 to mid-1995); and Company Secretary at Fusion Business, UK Atomic Energy Authority, a UK government funded research project (1992 to 1999). He has also held various posts with the UK Atomic Energy Authority both in the USA and the UK.

 

詳細資料

  • ISBN:9781032385112
  • 規格:平裝 / 152頁 / 24.61 x 17.48 cm / 普通級 / 初版
  • 出版地:美國
贊助商廣告
 
金石堂 - 今日66折
拈花對天窗:龔顯榮詩集
66折: $ 165 
金石堂 - 今日66折
岩合光昭 與貓散步
66折: $ 231 
金石堂 - 今日66折
公視優質兒少節目:神廚賽恩師系列(全4冊)
作者:公共電視「神廚賽恩師」製作團隊
出版社:小熊出版社
出版日期:2024-03-13
66折: $ 1003 
 
博客來 - 暢銷排行榜
黃泉使者 7 (首刷限定版)
出版日期:2024-11-05
$ 133 
金石堂 - 暢銷排行榜
魔都精兵的奴隸 (首刷限定版) 16
作者:竹村洋平/
出版社:東立出版社
出版日期:2024-11-05
$ 162 
金石堂 - 暢銷排行榜
叛逆玩家 01
作者:花於景
出版社:魔豆文化有限公司
出版日期:2024-11-20
$ 253 
 
金石堂 - 新書排行榜
閃亮的金句:尋找滄海遺珠
作者:盧勝彥
出版社:財團法人真佛般若藏文教基金會
出版日期:2024-11-07
$ 205 
Taaze 讀冊生活 - 新書排行榜
敗中求勝:西洋棋特級大師的人生逆思考
作者:莫里斯.艾胥利
出版社:時報文化出版企業股份有限公司
出版日期:2024-11-26
$ 210 
Taaze 讀冊生活 - 新書排行榜
公職考試2025試題大補帖【環境科學(含環境科學概要)】(103~113年試題)(申論題型)[適用三等、四等/高考、普考、地方特考](CK4230)
作者:百官網公職師資群
出版社:大碩教育股份有限公司
出版日期:2024-11-01
$ 182 
 

©2024 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策