The Playful Politics of Memes

This book studies how memes disrupt and reimagine politics in humorous ways. Memes create a playful activity that follows a shared set of rules and gives a (shared) voice, which may generate togetherness and political identities but also increase polarization.

Mette Mortensen is Professor and Deputy Head of Department for Research at the Department of Communication, University of Copenhagen, Denmark.

Christina Neumayer is Associate Professor of Media Studies at the Department of Communication, University of Copenhagen, Denmark.