Practical Digital Marketing and AI Psychology explores how successful brands utilise both psychology and cutting-edge artificial intelligence technologies to maximise digital marketing strategies.
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Practical Digital Marketing and AI Psychology: How to Gain Online Consumer Trust and Sales Using Technologies and Psychology 作者:Gabay 出版社:Routledge 出版日期:2024-08-05 語言:英文 規格:平裝 / 344頁 / 普通級/ 初版 |
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Practical Digital Marketing and AI Psychology explores how successful brands utilise both psychology and cutting-edge artificial intelligence technologies to maximise digital marketing strategies.
J. Jonathan Gabay is an award-winning copywriter, author of 15 books, an international podcaster, keynote speaker, and senior university lecturer. He has appeared on BBC News, SKY News, Al Jazeera and The Times (Radio Network). His digital psychology courses are delivered at the Oxford College of Marketing, the Chartered Institute of Marketing, and the University of West London.
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