Digital Transformation in the Recording Industry: Evolution of Power: From the Turntable to Blockchain

The recording industry has famously been transformed by technology throughout its entire history.

The book presents an analysis of these changes using Porter’s five forces model. The author highlights the evolution of buyers’ and suppliers’ power, the emergence of new competitors, product innovation and rivalry between companies in the industry driven by economic, political, social and legal factors.

As an early mover in the social diffusion of copyright-sensitive content, the recording industry reflected in this book serves as an important reference for the analysis of other cultural and creative sectors.

Anna Anetta Janowska is a Doctor of Economics, a cultural economist, and works as an Assistant Professor in the Department of Public Policy at the Warsaw School of Economics. Her scientific interests revolve around the impact of digital technologies on the cultural and creative sectors, with a particular focus on cultural policy, mainly in relation to the situation of artists and creators.