People Analytics: Theory, Tools and Techniques

This book addresses the topic of people analytics focusing especially on demystifying analytics for managers, from both statistical and computing points of view. It presents the evolution and the importance of people analytics in today’s workforce management and highlights the motivation for studying business analytics, shows the different levels of analytic maturity and discusses real world success stories of business analytics in action through case studies. The volume provides the readers with a step-by-step guide to analyze data and interpret the results for strategy formulation. Each chapter of the book includes a vignette, data-driven exercises provided in a companion website, and real-world case studies. The authors also introduce the readers to data visualization software Microsoft Power BI as well as elaborates on how to use Tableau Desktop.

This book would be useful to the students of human resource management, organizational behaviour, marketing management, business research methods, applied psychology, social work and sociology. It would also serve as very good handbook for practicing business executives helping them to implement data analytics for effective decision making in all kinds of business situations around the world.

Pratyush Banerjee is Associate Professor and Chair- Executive Education at International Management Institute (IMI) Bhubaneswar. He holds PhD in Management with specialization in HRM. He has over eight years of academic teaching experience at various institutions of repute including Xavier Institute of Management (XIM) University, Bhubaneshwar, T.A. Pai Management Institute (TAPMI), Manipal, and Birla Institute of Technology and Science (BITS) Pilani. Dr. Banerjee is certified HR Analytics professional from Aon-Hewitt and Certified Business Analytics Professional from Carlton Advanced Management Institute (CAMI), UK. He has undertaken various Management Development Programmes with organizations such as IOCL, HPCL, Poclain Hydraulics and CGI. He has also been a guest faculty with IIM Indore, IIM Sambalpur, IIM Amritsar, IIFT and IIM Raipur for teaching HR Analytics.

Jatin Pandey is currently Assistant Professor in Organizational Behaviour and Human Resource Management area, IIM Indore. He is a Fellow of IIM Ahmedabad. Prior to this, he has served at IIM Kozhikode as an Assistant Professor. He was conferred the seventh Young Faculty research chair in 2019 and Best Teacher Award at IIM Indore in 2021. He was awarded the Junior Research Fellowship (JRF) by University Grants Commission, Government of India, and has been awarded the Best Thesis by IIM Ahmedabad for his doctoral work. He is a life member of All India Management Association and Academy of Human Resource Development. His articles have appeared in journals such as European Journal of Marketing, Personnel Review, International Journal of Human Resource Management, Business & Society to name a few. He has published a book titled Geographic Information System and was also guest editor of special issues in International Journal of Knowledge Management and Australasian Journal of Information Systems.

Manish Gupta (PhD, UGC-JRF, MBA) is an Assistant Professor at Mahindra University’s School of Management, with industry and teaching experience at various academic levels. He teaches Human Resource Management (HRM), Organizational Behavior (OB), HR analytics, and Competency Mapping to PhD, MBA, and BBA students. His current research interests encompass agile HRM and engagement through gamification. He is an Article Editor and Editorial Member for international journals. He has published papers in ABDC A* and A ranked journals. His work has garnered media coverage, and he has authored research papers, textbooks, reference books, book chapters, and teaching cases.