購物比價找書網找車網
FindBook  
 有 1 項符合

Understanding Communication Research Methods: A Theoretical and Practical Approach

的圖書
Understanding Communication Research Methods: A Theoretical and Practical Approach Understanding Communication Research Methods: A Theoretical and Practical Approach

作者:Croucher 
出版社:Routledge
出版日期:2024-08-20
語言:英文   規格:平裝 / 448頁 / 普通級/ 初版
圖書選購
型式價格供應商所屬目錄
 
$ 6000
博客來 博客來
媒體研究
圖書介紹 - 資料來源:博客來   評分:
圖書名稱:Understanding Communication Research Methods: A Theoretical and Practical Approach

內容簡介

Using an engaging how-to approach that draws from scholarship, real life, and popular culture, this textbook, now in its fourth edition, offers students practical reasons why they should care about research methods and offers a practical guide for conducting research.

Explaining quantitative, qualitative, critical, and performance research methods, this new edition helps students better grasp the theoretical and applied uses of method by clearly illustrating practical applications. The book features all the main research traditions in communication, including applications of the methods through effective examples and exercises, and sample student papers that demonstrate research methods in action.

This textbook is perfect for beginning and advanced scholars using critical, cultural, interpretive, qualitative, quantitative, rhetorical, and performance research methods.

Additional resources for students and instructors can be found on the eResource at www.routledge.com/9781032557380, which includes links, videos, outlines, activities, recommended readings, test questions, and more.

 

作者簡介

Stephen M. Croucher is Professor and Head of the School of Communication, Journalism, and Marketing at Massey University, New Zealand. He is a Lead Research Fellow at the National Research University, Higher School of Economics, Russia. He serves on the editorial boards of more than 10 journals and served as the editor of the Review of Communication (2022-2025), Frontiers in Communication (2019-2022), Journal of Intercultural Communication Research (2010-2019), and Speaker & Gavel (2010-2015). He has held and holds various leadership positions in the National Communication Association, the International Communication Association, and the World Communication Association. He served as President of the World Communication Association from 2019-2023.

Daniel Cronn-Mills is Professor and Distinguished Faculty Scholar at Minnesota State University, Mankato, USA. He has authored and co-authored three books, five book chapters, and a stack of journal articles. He served as the editor of Speaker & Gavel (1997-2010) and on the editorial board of 11 scholarly journals. He has served in numerous leadership roles including the National Communication Association, the American Forensic Association, and the Communication and Theatre Association of Minnesota.

 

詳細資料

  • ISBN:9781032557380
  • 規格:平裝 / 448頁 / 普通級 / 初版
  • 出版地:美國
贊助商廣告
 
 
金石堂 - 暢銷排行榜
四季姊妹 無修正
作者:あきのそら
出版社:未來數位有限公司
出版日期:2024-10-30
$ 253 
金石堂 - 暢銷排行榜
我不會免費跟妳上床(4)
作者:檜原フキ
出版社:台灣角川股份有限公司
出版日期:2024-11-14
$ 111 
Taaze 讀冊生活 - 暢銷排行榜
下一任王子:與你穿越天際(全三冊)
作者:CEO.ft., Ennice
出版社:長鴻出版社(小說)
出版日期:2024-11-20
$ 901 
 
博客來 - 新書排行榜
張忠謀自傳全集(上下冊)
作者:張忠謀
出版社:天下文化
出版日期:2024-11-29
$ 869 
Taaze 讀冊生活 - 新書排行榜
【京都三部曲】(千年繁華+喜樂京都+京都思路:壽岳章子X澤田重隆攜手經典作,在台發行22周年金典珍藏)
作者:壽岳章子
出版社:馬可孛羅
出版日期:2024-11-09
$ 826 
Taaze 讀冊生活 - 新書排行榜
重審耶穌(全新增訂版):一位法庭記者的聖經調查事件簿
作者:李.施特博
出版社:啟示
出版日期:2024-11-21
$ 380 
金石堂 - 新書排行榜
聖女魔力無所不能(9)漫畫
作者:藤小豆、橘由華
出版社:台灣角川股份有限公司
出版日期:2024-11-21
$ 111 
 

©2024 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策