Women Entrepreneurs: Building Sustainable Business Models in Digital Spaces, Case Studies, and Experiences

This book describes the path of women entrepreneurs who manage sustainable enterprises and delves into the issues that women entrepreneurs encounter along with the steps they are taking to overcome these obstacles. It also addresses the scaffolding provided by liminal digital spaces to the sustainable business models run by women entrepreneurs, as well as how organizations can profit from utilizing digital spaces to improve their operations.

Women Entrepreneurs: Building Sustainable Business Models in Digital Spaces, Case Studies, and Experiences presents aspiring entrepreneurs, sustainable businesses, government stakeholders, and financial and funding prospects in Society 5.0. This book provides insights into prominent women entrepreneurs in the global economy and creates a bridge between innovation and liminal digital spaces. It offers real-life cases diving into the journey of entrepreneurs being job creators highlighting the urgent need for sustainable and innovative company practices and presents a comprehensive strategy for a circular economy.

Whether you are an entrepreneur, a policymaker, a researcher, or simply someone interested in the subject, this book offers an opportunity to understand and promote the growth and empowerment of women entrepreneurs in the digital age.

Tilottama Singh is a certified HR analyst with 14 years of experience in Human Resources and Work Dynamics. She has a master’s in HR and management and specializes in HR, strategy, and law, and is involved in designing management curriculums. She started her career in the hotel industry and later joined education, currently serving as HOD Management at Uttaranchal University. She has a rich research portfolio, including Scopus journals and conference awards. Dr. Singh is a member of AIMA and focuses on emotions and spirituality training, bridging the gap between students and industry delegates.

Richa Goel is an accomplished academic with 23 plus years of experience in Economics and Management. She’s an Associate Professor at SCMS Noida, Symbiosis International University, Pune. She is a Gold Medalist in Economics and holds a Ph.D. in Management with expertise in Diversity Management. Her projects on E-Shiksha, Women Empowerment, and Inclusive Banking have gained recognition from New Zealand’s Ministry of Finance. She is a published author, a Book Series Editor and is an invited speaker at national and international platforms.

Manleenjot Kaur has embraced diverse roles in various organizations, but presently, as an Assistant Professor, she takes pride in imparting knowledge and guiding bright minds in Entrepreneurship Development, and Strategic Management. Her teaching experience goes beyond the classroom, as she has actively organized engaging events such as the Entrepreneurship Conclave, webinars, Faculty Development Programs, and seminars. On the entrepreneurial front, running a successful franchise has allowed her to wear the hat of a skilled businesswoman, involved in every aspect from market research to digital marketing strategies. She has done her Ph.D. in Management specializing in International Entrepreneurship.

Michela Floris is an Associate Professor of Management in the Department of Economics and Business, at the University of Cagliari, Italy. She received her Ph.D. in Management at the University of Cagliari. She has been teaching Family Business Management for several years, has published articles in leading journals and has received relevant grants for her studies. Her main interest in research focuses on women’s entrepreneurship, strategy, organizational goals, and goal-driven behaviors in family firms, including entrepreneurship, marketing, innovation, and growth.