Intelligent Business Analytics: Harnessing the Power of Soft Computing for Data-Driven Insights

The book provides comprehensive and in-depth exploration of how soft computing techniques can be applied in the domain of business analytics. The book shows these techniques can be leveraged to extract valuable insights from vast and complex datasets to enable businesses to make data-driven decisions for improve competitive advantage.

Dr. Nitendra Kumar is an Assistant Professor at the Amity Business School, Amity University, Noida. India.

Dr. Lakhwinder Kaur Dhillon is an Associate Professor and specialized faculty member in Corporate Finance, Strategic Financial Management, Accounting for Managers and International Finance and Forex Management at Amity University, Uttar Pradesh, India.

Dr. Mridul Dharwal is a Professor of Economics in the Management Department, School of Business Studies, Sharda University, India.

Dr. Elena V. Korchagina is a professor at Peter the Great St. Petersburg Polytechnic University, Institute of Industrial Management, Economics and Trade, Russia.

Dr. Vishal Jain is an Associate Professor at Sharda University, India.