Technology and Luxury Hospitality: Ai, Blockchain and the Metaverse

The integration of pioneering information and communication technologies has transformed the hospitality sector. This groundbreaking book delves into the transformative power of cutting-edge technologies in the world of high-end travel and accommodation. As the digital revolution continues to reshape our lives, this book offers an exclusive look at how the hospitality industry is adapting and evolving to cater to the sophisticated tastes of the modern, tech-savvy traveller.

In this eye-opening exploration, readers will be taken on a journey through the latest innovations in artificial intelligence, blockchain, and the metaverse as they intersect with the world of luxury hospitality. From AI-driven concierge services and smart hotel rooms that cater to guests’ every whim to the democratization of luxury experiences through blockchain-based loyalty programmes and the rise of virtual reality travel, this book reveals the extraordinary possibilities that lie ahead for the discerning traveller.

With insights from international experts, this edited collection provides a comprehensive and engaging overview of the current and future trends shaping the industry and will be valuable to scholars and postgraduate researchers across the hospitality sector, innovation, and luxury management.

Park Thaichon is an Associate Professor of Marketing at the University of Southern Queensland, and an Adjunct Associate Professor of Marketing at the Griffith Asia Institute, Griffith University. Parks research, teaching, and consulting focus are on digital marketing, AI, technology, relationship marketing, and consumer behavior. He has been appointed to various leadership roles, for instance, in Research, Learning and Teaching, Student Recruitment and Agent Engagements, and Academic Community Service.

Pushan Kumar Dutta, Assistant Professor at Amity University Kolkata, Erasmus Mundus Post-doctorate, and ATL Mentor of Change, leverages over 12 years of interdisciplinary research across data mining, AI, sustainability, biomedical intelligent systems, and more as evident through his 20 edited volumes with top publishers to advance critical conversations on industry 5.0 and machine ethics.

Pethuru Raj Chelliah is working as the chief architect and vice-president in the Site Reliability Engineering (SRE) division of Reliance Jio Infocomm Ltd. (RJIL), Bangalore. He has worked with IBM global Cloud center of Excellence (CoE), Wipro consulting services (WCS), and Robert Bosch Corporate Research (CR). He has 17 years of IT industry experience and 8 years of research experience.

Sachin Gupta is an Assistant Professor at Mohanlal Sukhadia University. Passionate about learning and academia, he continues advancing the field across research, writing, advisory boards, and teaching core subjects like Corporate Finance, Strategy, Economics, and Entrepreneurship. Dr. Sachin Gupta has excelled across his robust academic journey, including earning his Ph.D, M.Phil, MBA in Finance, Masters in Commerce, and B.Com. He further bolstered his finance credentials via an Executive Program at XLRI Jamshedpur and Certificate from IIM Indore.