Governance Models in Public Service Media: Participation, Reputation and Sustainability in the Era of Platformization

Governance Models in Public Service Media presents the solutions for European Public Service Media to face its new governance models in a new media landscape with new realities and challenges that affect legality, sustainability, financing, and start-up, without losing its public value and its commitment to society.

The book brings together an international team of authors and offers an in-depth view of sustainability and the role that public service media must play from governance in a media ecosystem with new challenges such as new OTT platforms, content sharing platforms, and new realities such as the metaverse or virtual reality. The volume first studies the new models in the governance bodies and analyzes whether there have been changes in recent years that affect their independence and participation mechanisms, before delving into the practice of governance in European Public Service Media (AI, metaverse, reputation, and others), and finally dealing with the concept of sustainability and financing methods of PSM.

Offering readers clear insights into different models of European PSM, so that these media survive and continue to fulfill an essential public value for society, this book will interest researchers and students in the area of media industries, media governance, politics and communication, journalism, and public administration.

Ana María López-Cepeda is professor at the University of Castilla-La Mancha (UCLM). She specializes in audiovisual policies in the European Union, with a focus on the independence and governance of public service media. She is a member of the ComPublic research group at UCLM.

Carmen Costa-Sánchez is a Professor and researcher in communication management at the University of A Coruña (UDC), Spain. She is the director of the Culture and Interactive Communication research group (UDC) and the Chair of Social Commitment, Communication, and Corporate Reputation.

Marius Dragomir is Founding Director of the Media and Journalism Research Center at the University of Santiago de Compostela, Spain, and Visiting Professor at Central European University (CEU), Austria.