購物比價找書網找車網
FindBook  
 有 1 項符合

CIM Coursebook 08/09 Marketing Management in Practice

的圖書
CIM Coursebook 08/09 Marketing Management in Practice CIM Coursebook 08/09 Marketing Management in Practice

作者:Tony Curtis,John Williams 
出版社:Taylor and Francis
出版日期:2012-05-31
語言:英文   
圖書選購
型式價格供應商所屬目錄
電子書
$ 1463
樂天KOBO 樂天KOBO
行銷與銷售
圖書介紹 - 資料來源:樂天KOBO   評分:
圖書名稱:CIM Coursebook 08/09 Marketing Management in Practice

‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.’
Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing

‘Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.’
Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates

Butterworth-Heinemann’s official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty.

Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along.

•The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing).
•Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory.
•Past examination papers and examiners’ reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time.
•Extensive online materials support students and tutors at every stage.

Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann.

INTERACTIVE, FLEXIBLE, ACCESSIBLE
ANY TIME, ANY PLACE
www.marketingonline.co.uk

贊助商廣告
 
TAAZE 讀冊生活 - 今日66折
我的第一本觀光・遊學日語課本:沉浸式學習!從日本生活學好對話、文法、單字;教學有效率,自學最實用
作者:藤井麻里
出版社:國際學村
出版日期:2022-11-10
66折: $ 363 
博客來 - 今日66折
12經絡人格解密:身心共振的中醫之道【附:經絡人格速查表】
作者:沈邑穎
出版社:地平線文化
出版日期:2023-05-08
66折: $ 514 
城邦讀書花園 - 今日66折
「躺平」是一種生活態度:擁抱不完美,在爛泥中留下空間給別人……以及自己
出版社:紅樹林
出版日期:2023-12-26
66折: $ 304 
 
Taaze 讀冊生活 - 暢銷排行榜
我可能錯了:森林智者的最後一堂人生課
作者:比約恩.納提科.林德布勞、卡洛琳.班克勒、納維德.莫迪里
出版社:先覺出版
出版日期:2023-02-01
$ 355 
金石堂 - 暢銷排行榜
霓虹街的蜘蛛與蝶 特典版三冊合購
作者:滝端
出版社:青文出版社股份有限公司
出版日期:2024-05-29
$ 486 
Taaze 讀冊生活 - 暢銷排行榜
底層邏輯:看清這個世界的底牌
作者:劉潤
出版社:時報文化出版企業股份有限公司
出版日期:2022-03-29
$ 316 
金石堂 - 暢銷排行榜
擁有超常技能的異世界流浪美食家 (首刷限定版) 15
作者:江口連(雅)
出版社:東立出版社
出版日期:2024-06-03
$ 266 
 
金石堂 - 新書排行榜
我的新娘似乎是女騎士團 02
作者:のり伍郎
出版社:東立出版社
出版日期:2024-07-31
$ 124 
Taaze 讀冊生活 - 新書排行榜
我的第一本單車露營【全圖解】 :裝備挑選×路線規劃×選地紮營,結合「單車+露營+旅行」的Bikepacking攻略
作者:田村浩
出版社:蘋果屋
出版日期:2024-05-16
$ 374 
金石堂 - 新書排行榜
我不做英雄:一個台灣人在烏克蘭的戰爭洗禮
作者:陳晞
出版社:燎原出版
出版日期:2024-06-13
$ 379 
博客來 - 新書排行榜
我不做英雄:一個台灣人在烏克蘭的戰爭洗禮
出版日期:2024-06-13
$ 379 
 

©2024 FindBook.com.tw -  購物比價  找書網  找車網  服務條款  隱私權政策