Distinct from other success or motivation books which emphasize skills, tactics, or pop gimmicks, Developing Relentless Drive and Determination digs deep into the theory and practice of Rational Emotive Behavior Therapy (REBT) to grow those qualities of character and personality that drive one to relentlessly do what is necessary to produce the great results one wants in life. Each chapter begins with an engaging discussion of that chapter’s theme, replete with interesting real-life examples. Then comes a detailed step-by-step workshop that contains guided exercises that aid the reader in building that character trait in others or oneself. Provided next are three powerful intensifiers to strengthen and habituate the trait into one’s character structure. Following that are cogent suggestions to integrate that chapter’s character trait into an organization’s culture. Last, suggested readings are provided for those interested in further pursuing that trait. Developing Relentless Drive and Determination is designed to instruct helping professionals in the REBT approach and as a resource to work collaboratively with their patients or clients.