博客來Business needs change. And it needs it in ways, at a rate and on a scale that is unprecedented. Current success rates for business change projects are dismal and are likely to remain so until organizations learn how to integrate Change Management and Project Management successfully. Gabrielle O’Donovan shows you how to how to design strategy, structures and processes to realise this integration and deliver sustainable and commercially powerful business change.
She opens the book by providing the context: describing the problem with change projects; the issues that feed the 40% - 70% failure rate; the strengths and weaknesses of the Project Management and Change Management disciplines and, crucially, the value proposition of these respective disciplines and the models and tools they employ. In the second half of the book she makes a change partners culture explicit and measurable, by articulating those cultural assumptions that will support an effective Change Management/Project Management partnership, and that relate to universal problems all organisations face regarding the macro environment, external adaptability and survival, and internal integration. From there, she describes how Project Managers and Change Managers can divide work packages and activities throughout the end-to-end project lifecycle, offering a toolkit to enable you to bring this change partners culture to life and ensure change is not only implemented - but embedded.
Making Organizational Change Stick
is written for Change Managers, Project/Programme Managers, design thinkers, business architects and anyone concerned with the structure, process and people of business change.
