Better Business(GE)(5版)

　　Better Business introduces the business content students need--in a better way. By presenting the material in a stimulating, conversational, question and answer format, the text encourages students to come to class prepared to have better conversations, opening up a truly engaging classroom experience. Throughout the text, unique features illustrate positive and negative outcomes of relevant business ventures, while “Mini Chapters” focus in on key topics in business. The 5th Edition continues to feature updated social media strategies and technologies, reflecting the explosive growth of social media in the contemporary business environment. With Better Business, students and instructors have a powerful learning and teaching tool that captures the evolving issues and opportunities of business.

作者簡介

Michael R. Solomon

　　現職：Saint Joseph's University

Mary Anne Poatsy
 
　　現職：Montgomery County Community College

Kendall Martin

　　現職：Montgomery County Community College