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Excellence in Managing Worldwide Customer Relationships

的圖書
Excellence in Managing Worldwide Customer Relationships Excellence in Managing Worldwide Customer Relationships

作者:Thomas A. Cook 
出版社:Taylor & Francis
出版日期:2016-12-19
語言:英文   
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$ 3458
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圖書名稱:Excellence in Managing Worldwide Customer Relationships

Every company is recognizing the critical importance of protecting its customer base by raising the bar of its customer service prowess. Excellence in Managing Worldwide Customer Relationships identifies the risks companies face when expanding their business model in both domestic and overseas markets and offers solutions, strategies, and a structure to minimize obstacles when selling to domestic and foreign markets while satisfying customers and developing new business.

This fifth book in the Global Warrior Series looks at the obstacles in customer service management and provides a 10-step process for developing a best-practices approach that offers the best opportunity for excellence, world class initiatives, and high client satisfaction and retention levels. It focuses on technology, along with other measures and how it can be utilized in customer service relationships that will enhance the customers’ loyalty. As companies grow within their North American markets and internationally, the book will also look at customer service in home markets, as well as in global operations, cultural issues, and expanding into world markets.

Excellence in Managing Worldwide Customer Relationships differentiates itself from others in this class by: providing a more direct, no-nonsense approach, analyzing technology options, global reach and offering a methodology for world-class status and results. This book also:

  • Thoroughly defines customer service in domestic and foreign markets
  • How to manage a customer service vertical and build a robust and sustainable client servicing capability
  • Defines accountability and responsibility for customer service staff
  • Provides customer service insight, best practices and real life case studies
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