Designing for Local Communities: A Guide to Freelancing and Empowering Groups in Your Neighborhood

Containing examples, interviews, and exercises, this book celebrates the benefits of working directly with small businesses and non-profits to build a strong foundation for an independent design practice.

Meaghan Barry serves as both an Associate Professor of Graphic Design at Oakland University, USA and a Partner at Unsold Studio, a Detroit-based branding firm that specializes in working with small businesses. Through her work, she was chosen as a ＂2020 Notable Woman in Design＂ by Crain’s Detroit Business, has represented the USA as a UNESCO City of Design Delegate, and been recognized by Graphis Design Annual, Indigo Design Awards, Creative Communication Awards and Detroit Commerce Design Awards. Her writing has appeared in AIGA Eye on Design and Design & Culture.