Digital Impact

Use technology to connect systems and data to change the world for the better

In Digital Impact: The Human Element of AI-Driven Transformation, Steve Lucas, a three-time CEO, discusses how organizations can integrate and automate systems to create incredible outcomes that benefit people. Lucas explains how this becomes possible when businesses solve the ubiquitous problems of digital fragmentation and data complexity, which have become even more pressing with the rise of artificial intelligence.

Using real-world customer stories as examples and writing in non-technical language that will appeal to every reader, this book shows how organizations are succeeding in missions like providing aid after natural disasters, growing food more sustainably, and ensuring students have access to everything they need on college campuses--all powered by connected technology.

Inspiring stories explored in this book include:

• How a chocolate company is working to end child labor in the cocoa-growing process in West Africa
• How a well-known charitable organization provides aid and services for people in need
• How a credit union helps members make better financial decisions for their families

For business leaders across industries, Digital Impact serves as an essential blueprint to unleash an organization’s full potential for doing good by digitally transforming its technology architectures through integration and automation.

STEVE LUCAS is the Chief Executive Officer at Boomi, a leading independent integration and automation company. He has nearly 30 years of experience as a software technology leader and is active in charitable organizations like the Children’s Diabetes Foundation and the American Diabetes Association. He is the author of Engage to Win: A Blueprint for Success in the Engagement Economy.