Customer-Centric Innovation in Finance: Leveraging Human Insights to Drive Product Innovation in the Digital Age

Erin B Taylor is the Managing Director of Finthropology based in The Hague, the Netherlands. She specializes in how people’s financial behaviour is changing along with innovation in financial services.

Anette Broløs is the Director of Finthropology based near Odense, Denmark. She is an experienced fintech leader working on strategic innovation, partnerships, open banking and digital transformation and has held roles as the CEO of Copenhagen FinTech Innovation and Research and the CFO and Head of Development at Fionia Bank.