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Introduction to Hospitality and Tourism: Contemporary Issues in Management

的圖書
Introduction to Hospitality and Tourism: Contemporary Issues in Management Introduction to Hospitality and Tourism: Contemporary Issues in Management

作者:Turpin 
出版社:Kogan Page
出版日期:2025-12-30
語言:英文   規格:平裝 / 352頁 / 普通級/ 初版
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圖書名稱:Introduction to Hospitality and Tourism: Contemporary Issues in Management

內容簡介

Combining critical theory with real-world insights, this introductory-level textbook provides a modern, inclusive approach to the hospitality and tourism industry.

As the industry rapidly evolves with significant shifts in demographics, technology and global interconnectedness, Introduction to Hospitality and Tourism prepares undergraduate Tourism and Hospitality students to navigate these changes in their future careers by providing a solid foundation in core principles while highlighting the importance of embracing innovation.

This textbook offers a practical overview of the key facets of the hospitality, tourism and events industry, with:
- Food and beverage, lodging, tourism, events, entertainment and recreation, wellness and health, and managed services
- Service excellence, marketing, human resources, finance, risk management, operations, and infrastructure
- Real-world examples and insights spanning global brands and niche sectors-from Walt Disney World, Marriott, and Compass Group to NetJets, Cleveland Clinic, and Red Rocks Amphitheatre

Introduction to Hospitality and Tourism includes in-text learning features such as scenario-based exercises and reflective questions to help students apply hospitality and tourism industry theory to practice. Online resources include PowerPoint lecturer slides, blog posts and videos featuring practitioners, and additional exercises and reflective questions.

 

作者簡介

Annemarie M Turpin is a Clinical Assistant Professor and Director of the Hospitality Management Advisory Board at The Ohio State University, USA. With nearly two decades of industry experience, she has held leadership roles with Marriott and Starwood Hotels & Resorts, including in general management, hotel operations, training and development. She has been recognized as General Manager of the Year by the Ohio Hotel and Lodging Association and Fairfield Inn by Marriott.

 

詳細資料

  • ISBN:9781398622258
  • 規格:平裝 / 352頁 / 普通級 / 初版
  • 出版地:美國
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