A Circular Economy Handbook: How to Build a More Resilient, Competitive and Sustainable Business

In a time of unprecedented challenges, where sustainability improvements are critical, how can the circular economy enable businesses to thrive by doing better with less?

A Circular Economy Handbook by Catherine Weetman is the essential guide for sustainability leads, consultants and strategy professionals looking to implement circular practices that deliver environmental impact, business value and long-term resilience.

Now in its third edition, this trusted resource combines practical tools, global examples and cutting-edge research to help leaders embed circular economy thinking across business models, operations and supply chains.

Grounded in the author’s Circular Economy Framework 3.0 and Circular Business Model Canvas, this book enables professionals to:

- Design and implement scalable circular strategies across product lifecycles
- Align circular models with business goals, ESG targets and compliance
- Leverage technologies like AI, IoT, blockchain and digital platforms
- Understand behavioral drivers and material impacts including plastics and novel entities

With extensive examples, online resources and frameworks from industries worldwide, this handbook equips sustainability professionals to shift from linear consumption to circular value creation at scale.

Lead circular transformation that delivers resilience, innovation and measurable impact.

Themes: circular economy, sustainable business models, ESG strategy, systems thinking, digital sustainability, circular design

Catherine Weetman helps businesses thrive by using fair, regenerative and circular approaches that are better for people, planet and profit. She founded Rethink Global in 2013, to support organizations that want to explore how circular and regenerative approaches create value. She is a Mentor and Group Leader for the Circular Economy Club, a member of the Strategic Foresight Board for the Circular Economy Alliance, and a member of the Circular Economy Steering Group for IEMA. She also hosts the Circular Economy Podcast.