圖書名稱:Sports Finance and Management: Real Estate, Entertainment, and the Remaking of the Business
內容簡介
This textbook on sports finance provides students with a multifaceted curriculum that integrates sports specific knowledge with complementary topics in real estate, entertainment marketing and public policy that are important features of modern development models. Topics discussed include sports business models, structures of ownership, facilities design, stadium financing, teams and real estate development, media and management, and capital budgeting and team investments. Chapters include example data and detailed financial equations and formulas. Winfree and Rosentraub are professors of sports management at the University of Michigan. Annotation 穢2011 Book News, Inc., Portland, OR (booknews.com)