James Baar is a writer, blogger, international corporate communications consultant, former business executive and Washington journalist and sometime college lecturer. Baar is author of two satirical business novels, "Ultimate Severance," a spin-soaked excursion through an Enroned world featuring designer murder, and "The Great Free Enterprise Gambit," an instructive story about a highly hostile mega-business takeover and related humbug and public affairs; also "Spinspeak II: The Dictionary of Language Pollution," and four co-authored books on Cold War politics and technology including "Polaris!" and "Combat Missileman." His latest foray in non-fiction, "But Wait! There’s More! (maybe)," co-authored with Donald E. Creamer, dissects chaos in the $500 billion global ad business and looks toward a new business model.