Is This Something George Eastman Would Have Done?: The Decline and Fall of Eastman Kodak Company

How corporate hubris caused the downfall of America's largest photography company. A meticulously documented history of Eastman Kodak Company's financial implosion. Once a member of the Dow Jones Industrial Average, a blue chip growth stock, and a member of the Nifty-Fifty, Kodak filed for Chapter XI Bankruptcy early in 2012. This Second and Revised Edition contains a new section with analysis and an update to 2016.

Paul Snyder grew up and worked in Rochester, NY, Kodak’s home. He started taking photos at any early age, and was a shareholder of Eastman Kodak. As Kodak’s troubles mounted, and it laid off almost 55,000 local workers, he saw its stock decline from almost ＄90 a share to ＄.20. The Second and Revised Edition contains Snyder’s analysis of Kodak’s seven fundamental mistakes, and a list of what Kodak should have done differently.