Brad Simon is a JA Certified Master Bench Jeweler, and a JA Certified Management Professional. He has worked as a bench jeweler for 26 years, has won over a dozen jewelry design awards, and owns and operates Simon’s Goldsmith Shop. Mr. Simon is founder and president of Bench Media, publisher of, E-BENCH the e-mail newsletter for bench jewelers, BENCH Magazine, and Bench Vision the multi-media magazine for Bench Jewelers. He and his wife Debbie are co-founders of the Bench Jewelers Conference & Expo. In addition, Mr. Simon conducts seminars and workshops through Simon Sez Seminars on shop management issues and bench techniques and has published two books on jewelry shop management.