This important book provides a wide range of management ideas for both the practitioners and students. It practically covers the whole range of management functions, from the "soft" aspects to the "hard" aspects. The author also shares some of his expertise with the reader. In its own way it is a unique business management book. Business people and practitioners and industrial managers or engineers should find the book of great practical interest as a reference text as it covers such important practical subjects as production management, risk management, finance and banking, personnel management, marketing management, accounting, automation, leadership techniques, public relations, industrial relations, work study, motivational techniques, productivity and management controls. Business management students should find the book useful for quick revision.In fact, this is a very ambitious business management book.To add more practical interest to the book, selected, stimulating articles, some of which had been published in journals in the past, are included. There are also important practical management tips.The book includes an introduction by a successful businessman offering important views on business and management.Readers who take the principles and techniques presented in the book to heart should be better managers, motivators and leaders.This book has been given several rounds of publicity by the press.
ABOUT THE AUTHOR Bertrand Wong, the author, is a keen researcher and writer. He has published about 40 books, with several having been adopted as reference texts and commended by professional bodies. He was also an academic editor. He has the solutions to three long unsolved mathematical problems, one of which had been published in an international mathematics journal and publicised in the press. The other two solutions had now been published in international journals. He had also published a number of important scientific papers in international physics journals. He has the solutions to our economic problems, which had been published in a journal of the Royal Economic Society. The author has been teaching business administration at GCE "A" Level and other professional exams, and, practising the trade for many years. He has also taught many other professional and management subjects for years. He has been a research professor and has supervised a number of doctoral research students.