This book helps leaders to think/act like a strategist in the fast-moving age of big data, algorithms, and analytics. It provides competitive advantage along new pathways: First, leading a successful transition by aligning your organization’s culture to accept the benefits of digital technology; creating a human interface with your employees to embrace the digital age; and developing strategic business plans to identify market opportunities, strengthen customer relationships, and develop competitive strategies. Second, understanding how to deal with inconsistencies when facts generated by data analytics disagree with your own experience, intuition, and knowledge of the competitive situation.