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Business Model Innovation: Introduction to Implementation

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Business Model Innovation: Introduction to Implementation Business Model Innovation: Introduction to Implementation

作者:TengMichae 
出版社:Createspace Independent Publishing Platform
出版日期:2015-01-09
語言:英文   規格:平裝 / 212頁 / 22.91 x 15.19 x 1.14 cm / 普通級 / 初版
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$ 1375
博客來 博客來
企管理論與實務
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圖書名稱:Business Model Innovation: Introduction to Implementation
 

In the smart phone business, how did Nokia overtake Motorola, Apple overtake Nokia, Samsung overtake Apple and now the Chinese manufacturer such as XiaoMi coming out of the blue to steal the market share of Samsung? Less than twenty years ago, these internet and technology companies were unknowns - Facebook, Google, Amazon, Apple etc. Today, the market capitalisation of these companies are even higher than many traditional companies. How did all these companies suddenly mushroom from nowhere to become global leaders within such a short time? It is the use of business model innovation. The critical success factor is not merely what business model innovations to adopt but also the right strategies and tactics as well as swift executions. This book will reveal the secrets behind the successful introduction and implementation of business model innovation of many of these companies.

 

作者簡介

Dr Mike Teng is the author of another best-selling book ’Corporate Turnaround: Nursing a sick company back to health’, in 2002. His book is endorsed by management guru Professor Philip Kotler and business tycoons Mr. Oei Hong Leong and Dr YY Wong. He had authored more than twenty seven management books. This book is the second one that he has authored on business model innovation. He is currently heading the national productivity centre, Singapore Innovation and Productivity Institute (SIPI) which is spearheading the drive of business model innovation on a national level. SIPI organized conferences, research studies, workshops, national awards on business model innovation. He has more than 30 years of experience in managing mergers and acquisitions, strategic planning, operational management responsibilities in the Asia Pacific region. Of these, he held Chief Executive Officer’s positions for 20 years in multi-national and publicly listed companies. He also used to advise several boards of directors of publicly-listed companies. Dr Teng served as the Executive Council member for fourteen years and the last four years as the President of the Marketing Institute of Singapore (2000 - 2004), the national marketing association. He is currently the President of the National University of Singapore MBA Alumni and the past President of the University of South Australia alumni as well as the past Chairman of the Chartered Management Institute, Singapore Branch. Dr Teng holds a Doctor in Business Administration (DBA) from the University of South Australia, Master in Business Administration (MBA) and Bachelor in Mechanical Engineering (BEng) from the National University of Singapore. He is also a Professional Engineer (P Eng, Singapore), Chartered Engineer ( C Eng, UK) and Fellow Member of several prestigious professional institutes namely, Chartered Institute of Marketing (FCIM), Chartered Management Institute (FCMI), Institute of Mechanical Engineers (FIMechE), Marketing Institute of Singapore (FMIS), Institute of Electrical Engineers (FIEE) and Senior Member of Singapore Computer Society (SMSCS). He is also a Practising Management Consultant (PMC) and Advanced Certificate in Training and Assessment (ACTA) certified by the Singapore government.

 

詳細資料

  • ISBN:9781503188808
  • 規格:平裝 / 212頁 / 22.91 x 15.19 x 1.14 cm / 普通級 / 初版
  • 出版地:美國
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