Framing: The Social Art of Influence

This cutting-edge book draws on the latest ideas from economics and evolutionary theory to provide a toolkit for understanding how issues are framed in the media, built around the key elements of texture, temperature, position and size.

Mikael Klintman is a Professor of Sociology at the University of Lund and a former Wallenberg Fellow of Environment and Sustainability at Massachusetts Institute of Technology. He is the author of several books, most recently Knowledge Resistance: How We Avoid Insight from Others (2019). His work has been featured in the Times, the Times Literary Supplement and on BBC Radio 4’s Thinking Allowed.