圖書名稱:Start Your Own Freelance Writing Business: The Complete Guide to Starting and Scaling from Scratch
內容簡介
The freelance workforce is growing at three times the rate more than the traditional workforce, and writing is the leading category. It is being projected that by 2027, freelancers will make up the majority of professionals. Until now, the only how-to texts on freelancing have been geared toward beginners and only address offline marketing methods. With the rise of online freelancing, many of these books miss the mark to help freelancers build a career with abundant opportunities. Start Your Own Freelance Writing Business will cover all the bases, from freelancing online content creation to corporate communications, blogging, marketing asset creation, and even ghostwriting. The book will cover:
Knowing the current phase of your freelance business
Getting into the right mindset to increase your earning power
Knowing how to spot high-value, high-dollar clients
Determining the structure of your business: solo or agency model
Speeding your process up and structuring your ideal freelance workday
Putting together a client benefit-focused marketing tools plan
Raising your rates and transmitting value to prospective clients