Tired of not being noticed, Ethel will do anything to attract the attention of her crush Jughead! Encouraged by her friends Veronica and Betty to try out a new look, Ethel goes in search of her own stylish headwear, however the girls begin to wonder if they haven't made a mistake when Ethel begins turning more heads than them in "The MOD Hatter"! Is Ethel Riverdale's new "It Girl"?