Technical Marketing Communication: A Guide to Writing, Design, and Delivery

Emil Towner is an assistant professor of business communication in the Herberger Business School at St. Cloud State University. Prior to his academic career, he spent 19 years in marketing and communications-including serving as vice president of content, overseeing social media, e-marketing, and web communication. In addition, he earned his PhD in technical communication from Texas Tech University and has written articles for numerous journals and books, including Business and Professional Communication Quarterly, Communication Yearbook, Rhetoric Review, and Technical Communication Quarterly.