Fall in Love with the Problem, Not the Solution: A Handbook for Entrepreneurs

＂Fall in Love with the Problem, Not the Solution offers mentorship in a book from one of the world’s most successful entrepreneurs, and empowers you to build a successful business by identifying your consumers’ biggest problems and disrupting the inefficient markets that currently serve them＂--

Uri Levine is a passionate entrepreneur and disruptor, a two-time ’unicorn’ builder (Duocorn). He is co-founder of Waze, the world’s largest community-based driving traffic and navigation app, which was acquired by Google for ＄1.1 billion in 2013, and former investor and board member in Moovit, ’Waze of public transportation’, which was acquired by Intel for ＄1 Billion in 2020. Levine has built more than a dozen startups, and has seen everything ranging from failure, middle success, to big success. He is also a world-class speaker on entrepreneurship & disruption. Motivated to encourage the next generation of thinkers and innovators, he also leads an academic workshop entitled ＂How to Build a Startup＂, aimed at undergraduate and graduate-level business students.