Möbius Media: Popular Culture, Folklore, and the Folkloresque

＂Broadens folklore analysis to critically consider all manner of vernacular and commercial engagements to investigate how ＂folklore＂ is understood and mobilized within a variety of popular discourses and in different commercial marketplaces, in commodities, and in genres＂--

Jeffrey A. Tolbert is assistant professor of American studies and folklore at Penn State Harrisburg. His research focuses on supernatural belief, folklore, and new media. His broader research interests include folklore and popular culture, especially video games, and supernatural traditions in new/digital media, such as the Slender Man internet phenomenon. He is coeditor of The Folkloresque.

Michael Dylan Foster is professor of East Asian languages and cultures at the University of California, Davis. He is the author of The Book of Yōkai and Pandemonium and Parade, which won the Chicago Folklore Prize in 2009, and coeditor of The Folkloresque. He has written numerous other works on Japanese folklore, cultural heritage, festival, and media.