Global Perspectives on the Opportunities and Future Directions of Health Tourism

＂Global Perspectives on the Opportunities and Future Directions of Health Tourism provides new theoretical, practical, and strategic insights in the field of health tourism. It discusses in detail the health tourism industry, and its importance for the global economy, countries, and destinations. Covering topics such as elderly consumers, historical development, and image and branding, this premier reference source is an essential resource for government officials, hospital administrators, policy makers, business managers and executives, students and educators of higher education, librarians, researchers, an academicians＂--