Because: 12 Essential Skills for Connecting How You Lead with Why

The world is changing, and so should your leadership.

While we often underestimate our influence, the truth is that as individuals, we have enormous power. We contribute not only by the work we do but by how we behave. When we live and lead in alignment with our purpose, we maximize our effectiveness.

This has never been more important than it is today. Rapid technology adoption, hybrid work, and more focus on responsible business practices make it imperative that we develop the essential people skills necessary for success. Organizations need leaders who have the capabilities, perspectives, and self-awareness to widen the scope from building a functional business to benefiting society.

Author Shannon Banks-managing director of Be Leadership and award-winning facilitator, consultant, and coach-is a pioneer in the field of social leadership. She is dedicated to supporting organizations on their path to positive impact and to helping leaders find purpose in their work and lives. In Because: 12 Essential Skills for Connecting How You Lead with Why, Banks introduces a social leadership model with twelve key skills to revolutionize how-and why-you lead. Throughout the book, calls to action and interactive assignments help you practice needed behaviors and define your leadership brand, ensuring you leave with new insights on how to be influential both in your work and your broader life.

A road map for enhancing your leadership skills and igniting your purpose, Because is an essential resource for leaders today.