A Joosr Guide to... Steve Jobs by Walter Isaacson

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Steve Jobs achieved unparalleled levels of success with Apple, revolutionizing the technological world as we know it. Understand the business principles that guided the actions of this legendary entrepreneur, and use these to advance and accelerate your own professional achievements.

Steve Jobs explores multiple rules for business that Apple's founder followed without fail, which enabled his company to thrive like no other. Any individual in the pursuit of excellence should apply these rules to everything they do if they wish to achieve "Jobs-like" success. The lessons Jobs learned throughout his career will direct you in becoming a great leader, and help you to leave your mark on the world.

You will learn:

· Why you must believe in the impossible, and how to get others to do the same

· The key element that will make your products and services more attractive to customers

· How to recover from a mistake and pave the way for future success.