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The Imagination Gap: Stop Thinking the Way You Should and Start Making Extraordinary Things Happen

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The Imagination Gap: Stop Thinking the Way You Should and Start Making Extraordinary Things Happen The Imagination Gap: Stop Thinking the Way You Should and Start Making Extraordinary Things Happen

作者:Reich 
出版社:Emerald Publishing Limited
出版日期:2017-03-24
語言:英文   規格:精裝 / 272頁 / 23.1 x 16 x 2.3 cm / 普通級
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$ 3359
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圖書名稱:The Imagination Gap: Stop Thinking the Way You Should and Start Making Extraordinary Things Happen

內容簡介

The Imagination Gap helps leaders in every sector apply their imagination effectively to explore new, creative approaches to survive and thrive. Examples from a range of industries and settings, from Broadway to Silicon Valley, with simple steps and exercises, help you stop thinking the way you "should" and start making extraordinary things happen.

 

作者簡介

Brian Reich is a strategist and writer for executive leaders at global brands, media companies, startups, nonprofits and political organizations. His research and views regarding the impact of media and technology on society have been published in the New York Times, Fast Company, Fortune, TechCrunch, Stanford Social Innovation Review, Vice, Wired, AdAge, The Chronicle of Philanthropy, and others. He has delivered analysis of digital, media, political and other trends on NPR and Fox News. Brian is also the author of Shift & Reset: Strategies for Addressing Serious Issues in a Connected Society and Media Rules! Mastering Today’s Technology to Connect with and Keep Your Audience. Brian has held senior roles at leading PR, marketing, advertising, digital and public affairs agencies and was briefing director for Vice President Al Gore in the White House. He serves as an advisor to several nonprofit organizations and start-ups. He attended the University of Michigan and holds a bachelors degree in political science from Columbia University. He lives in New York City with his wife, Karen Dahl, and their two children.

 

詳細資料

  • ISBN:9781787142077
  • 規格:精裝 / 272頁 / 23.1 x 16 x 2.3 cm / 普通級
  • 出版地:美國
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